The Accelerator Program An SRI Innovation Partnership Program The Accelerator Program combines the benefits of both the Discipline of Innovation (DOI) with the Technology for Innovative Products (TIP) programs to catalyze revenue growth and new product development. This program is designed to assist the client in reducing the time-to-market for new products and exploring new markets that can be penetrated using the client’s technologies. The program will be structured in two segments: a Discipline of Innovation (DOI) segment and a Technology for Innovative Products (TIP) segment. The process is outlined below. The DOI segment typically occurs over a two-day timeframe and usually is the first segment. The product of the DOI segment is an Innovation Plan. The Innovation Plan is then used as one of the inputs for the second segment, the TIP segment. The product of the TIP segment is three white papers.
Follow-up support and continued engagement is critical to the successful commercialization of new technologies and growth of new markets. As part of the Accelerator Program, SRI technical and business personnel remain connected with their counterparts in client companies. SRI’s business and technical expertise enables them to build ongoing customer value.
White Papers: outline the pathway towards introducing new products based on the given technologies into the targeted markets. These executive briefings identify potential R&D projects and partners. Market Ecosystem™ Mapping: identify and rate external factors that impact your business. These factors include customer needs, competition, and regulatory trends that impact your business. Watering Holes: forum for exploring and optimizing the value of new ideas through free-flowing, cross-disciplinary dialogue. SRI experts provide business and technology expertise in the watering holes. Special software enables your organization to collaborate and have SRI experts be virtually present in watering holes at your facility. NABC Value Proposition Analysis: methodology to develop value propositions for projects:
Value Factor Analysis™ software: analyze and quantify those elements of value that are most important to your customers. It also helps you identify your competition and assess whether your approach is superior. Innovation Plan: builds on original NABC analysis with key details such as staffing requirements, risk mitigation, pricing, promotion, partnering strategies, business models, and more. Collaborative Innovation™ software: facilitate group ideation at your company in “Watering Holes.” This software allows real-time feedback to value proposition and full innovation plan presentations. It also summarizes the feedback from all team members to make clear what parts were good and what parts need improvement. Learn more about SRI's disciplined approach to innovation. Contact Us Brian Engleman Business Development Manager, Innovation Programs SRI International 333 Ravenswood Avenue Menlo Park, California 94025
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