MarketsandMarkets and SRI International Announce Strategic Innovation Collaboration | SRI International

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MarketsandMarkets and SRI International Announce Strategic Innovation Collaboration

Industry and technology analysis together with deep research capabilities offer clients enhanced market insights

CHICAGO —August 27, 2018 – MarketsandMarkets and SRI International today announced they are collaborating to bring more comprehensive marketplace and revenue intelligence, analyses, research and development services to clients across the globe in all industries, advanced technologies, and information sciences.

Combining MarketsandMarkets’ Intelligence services, including market sizing, forecasting, technology assessments and roadmaps, and competitive analysis with SRI’s broad technical subject matter expertise, the two organizations will leverage research capabilities to broaden their coverage. They will also conduct focused workshops and other events for their global clients.

“SRI helps clients anticipate how technology can help them well into the future, and we infuse that approach into all our R&D projects,” said Robert Pearlstein, vice president, Global Business Development at SRI International.

“By combining the expertise of SRI with MarketsandMarkets’ revenue impact research, we can offer our clients a holistic view of how emerging technologies will affect business,” said Sandeep Sugla, CEO and founder of MarketsandMarkets. “We believe this is a win-win-win for SRI, MarketsandMarkets and especially our clients.”

“MarketsandMarkets is well known for helping organizations identify new opportunities and use cases in emerging, high-growth technologies,” said Shelly Singh, chief operating officer of MarketsandMarkets. “Combining SRI’s cutting-edge technology innovation with MarketsandMarkets’ business focused research is a powerful combination that will guide our clients to new use cases and business opportunities.”

About MarketsandMarkets

MarketsandMarkets provides quantified B2B competitive intelligence research on high-growth emerging niche markets that will impact future revenue mix of 70-80 percent of companies worldwide. Following its unique Growth Engagement Model (GEM), MarketsandMarkets helps clients identify new opportunities, most important customers and sources of incremental revenues for both the clients and their competitors as well as develop "attack, avoid and defend" strategies. With more than 850 fulltime analysts and subject matter experts (SMEs), the company serves more than 7,500 corporate clients worldwide, including 80 percent of global Fortune 2,000 companies. Its global headquarters is located in Pune, India, and the U.S. headquarters is in Chicago. For more information, visit or follow on Twitter @MarketsMarkets.