Big Foot or Footprint Tracking? How Employer Footprint Shapes Education Partnerships


Yarnall, L., Tennant, E., & Stites, R. (2015, October). Big foot or footprint tracking? How employer footprint shapes education partnerships. Presentation made at the annual conference of the National Career Pathways Network, Dallas, Texas.


Understanding the employer footprint, or the number of regional companies who hire local graduates by field, shapes partnership activities in career pathways. Critical for constructing realistic memoranda of understanding, the “footprint” perspective can help researchers critically review data from environmental scans, design realistic partnership activities and track progress.

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